02 outubro, 2007

The times they are a-changin'

In Rainbows é o nome do novo álbum dos Radiohead, à venda a partir de 10 de Outubro. Depois de anos de adiamentos e de lutas contra as editoras e distribuidoras, um dos maiores grupos mundiais decidiu lançar o seu mais recente trabalho através da sua página da net. Em duas versões, discbox e digital. O preço da versão digital é outra das novidades. Cada um decide quanto quer pagar. “It's up to you. No really. It's up to you”, alertam os Radiohead.

O facto de um dos maiores grupos, no auge da sua popularidade, distribuir o seu mais recente trabalho sem recurso às editoras promete uma pequena revolução no relacionamento dos artistas com a indústria mais estúpida do mundo. Apesar de estar prevista uma distribuição “tradicional” para os primeiros meses de 2008, o caminho seguido pelos Radiohead vem reforçar a visibilidade das novas formas de distribuição possibilitadas pela crescente digitalização da música. É cedo para estender esta ruptura com as editoras à maioria dos outros grupos, até pela conhecida aversão destes ingleses à industria musical, mas é certo que a maioria dos artistas não deixará de seguir com atenção o eventual sucesso do modelo de negócio agora avançado. Se funcionar, muita coisa poderá estar mesmo a mudar para as grandes distribuidoras mundiais e colocar em causa o seu absurdo modelo de negócio. Em benefício de quem gosta de música e já não suporta as malditas playlists que nos tentam impingir.

12 comments:

st3ve S. disse...

muito boa ideia, apoiados!

JSA disse...

Vou já tratar de encomendar a disc box. Para mais dá a possibilidade de fazer já o download

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